The kids started school again this past week, and it got me thinking about how I started learning about SEO and building niche sites. There are so many resources out there nowadays for people to learn about niche sites.
When I started out, I remember watching many YouTube videos and blog articles about how easy this passive income journey is. The message was Field of Dreams-esque, "if you build it, they will come."
- Build a website
- Write a bunch of articles
- Wait for the money to roll in
If only it was that easy! That's Niche Site Building 101.
For anyone who's built your own niche site, I think you know how hard it is. There are so many steps before 1, between 1 and 2, between 2 and 3, and even after 3. You want to continue learning with the 200, 300, 400, and graduate-level courses.
It's important to educate yourself about as much as possible, but know that there's also no clear-cut "This is how you do it" answer.
There are many methods and variables to consider when building niche sites. So if you were to ask experienced niche site owners and SEOs a question, looking for a clear-cut answer, sorry.
Their answer will start with "It depends."
That's why it's good to learn as much as possible about different things. It's like searching for long-tail keywords about sewing to give your sewing site a leg up against other sewing sites that already have the same basic sewing 101 posts.
Learn the "long-tail" information about niche sites and SEO to give yourself a leg up when building niche sites against others with the same foundational 101 information.
There are a number of places to learn from:
- YouTube - Subscribe to channels, subscribe to ones YouTube recommends based on your subscriptions, subscribe to the other ones YouTube recommends, and so on. Find the ones that are most helpful to you. Go own this rabbit hole for gems. Podcasts are good too, but the majority of podcasts are video now, so they're on YouTube too.
- Twitter - Use hashtags to find people to follow for specific topics. Look at people who are followed by the ones you follow already. Go down this rabbit hole for gems.
- Blogs - You'll come across a number of blogs of people in this industry. Curate them and use a RSS aggregator to follow all the blogs in one place. I've been using Feedly and their free plan for forever now, whenever they started.
- Service Providers - If you have some funds, hire freelancers and/or agencies to do some work. See how they do things and if they get you results. I had never done a Shotgun Skyscraper Link Building Campaign before, so I hired Niche Website Builders to do a campaign for me. I was able to learn and got some good results.
- Courses - There are many people who build courses like Income School, Passive Income Geek, Jon Dykstra, Matt Diggity, Kyle Roof, and many others. They all bring something different to the table with their experiences. All have different approaches and techniques. Watch their YouTube videos and see what rings for you.
I prefer Matt Diggity and Kyle Roof myself because they're more technical and experienced when it comes to methodical SEO testing for Google algorithm changes and results. Matt has his Affiliate Lab Course that's great for A-to-Z. Kyle has Internet Marketing Gold (IMG), which is like a Netflix for SEO Courses.
I go to different places to learn to help me with my journey. I curate some of the better ones I come across during the week and share what I think will be helpful to the majority of people in the Niche Surfer newsletter.
Keep learning. Keep getting better. Keep making more money!