Here is this week's roundup of articles and resources to help you on your journey.
There are good ones like Lily Ray's E-A-T tactics, a list of 79 great SEO Chrome extensions, and tips for handling the FAQ schema changes.
E-A-T and FAQs are two things I do spend time with. They both help with SEO and site authority.
Many people don't spend any time on them because they feel like E-A-T and FAQs are extraneous and a waste of time. Couldn't be farther from the truth.
Spend that extra time to make your content and site better in the eyes of Google and visitors.
Try to look at your site from the eyes of a first-time visitor. Start with assessing your inner pages and navigate from there.
If you landed on an inner page from Google, would you trust the site? Would you want to continue navigating to other pages? Do the internal links to other pages make you want to click to other pages?
Take a few minutes to try to look at your site objectively. Being objective won't be easy because you made the site after all. It does take practice.
Maybe on the 1st attempt, you find one thing that could make the user experience better. On the 2nd attempt, you find another thing to enhance. Keep going and you'll find more.
Be sure to revisit the pages every once in a while.
Have a great weekend and week ahead with your sites!